Shaun and I do not know everything there is to know about education, or teaching, or the science surrounding memory and learning.  Of course not.  We are interested learning all we can about it though.

Shaun and I are not formally trained educators, but  we are, at our cores, teachers.  Before founding Memory Deck, Shaun built a very successful business teaching people how to speak Indonesian.  I have spent some time teaching people how to start their own businesses, and one of my favorite parts of running the custom textbook publishing business I founded was teaching college professors about copyright law and the Fair Use Doctrine.  Giving instructors the tools they need to become better teachers is very gratifying.  A desire to teach what we have learned to others, is one of the things that brought Shaun and I together in the first place.

We have done a lot of research in the process of creating our flash card applications.  We have studied the work of Pimsleur, and Leitner, and the benefits of spaced repetition.  We want our learning tools to do more than just help you learn and memorize things, we want them to do it in the fastest, most efficient way possible.  We believe we have found that formula, and build it into every app we release.  We are taking things further by looking to College and University Professors and other professional educators to provide the material we will use in our apps.

We are looking to do more than make money in the iPhone and mobile app space.  We want to create something more than the next iBurp.  We want to create tools that improve the learning experience for students and educators alike.  So I don't know all I will ever need to know.  I have to learn more and I will.  The cool thing about what we do, is that I will be interacting with professional, formally trained educators on a daily basis.  I am going to learn all I can from them.  As someone who studies the newest methods for delivering information, and how technology and new media can be used to improve the learning process, i believe I have something to offer as well.

I believe that this conversation is one of the things that will set us a part as a company.  It will be the foundation for innovation and result in better products.  If you think that Leitner was wrong and that there is a better method for flash card learning, tell me.

We are about to release the first version of our Author Tools.  This is the online tool that professors and educators can use to create flash cards decks that we will turn into applications.  We look at our authors as partners and the author will be paid a royalty for every copy of the application we sell.

If you are interested in creating a deck or learning more about our author program, fill out the form on the Author Tools page.  We are excited about launching this next phase of our company. Do you have something to teach?


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  • Just went through 26 sets of data that we're turning into flash card apps for health care professionals & students. 2 more to go!

    Monday, 12 July 2010 13:17

  • Our Author Tool site is live for Educators interested in creating data for iPhone Flash Card Apps: http://bit.ly/b5qRuA #edtech

    Tuesday, 13 April 2010 11:00

  • New Platforms, New Challenges, New Opportunities. http://bit.ly/cMLI6P

    Wednesday, 24 March 2010 10:44

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